Vicky’s Post: Digital Mums – The Final Hurrah

It’s true what they say – time flies when you’re having fun!  I still can’t quite believe it has been 18 weeks since I started the Advanced course with Digital Mums.

I stumbled upon Digital Mums purely by chance after being made redundant in December 2014. I had been working in the Digital Out of Home advertising business for over 10 years, a long time. I felt I could do my role as a Digital Content Manager standing on my head. Scheduling content across 1000 digital screens? No problem. Project managing a digital advert campaign? With my eyes closed. The role had see me plan my wedding (it was a LONG engagement!), get married and become pregnant with my first child. I felt settled, comfortable. Then almost a year to the day I returned back to work from maternity leave – wham! Redundancy.

To say it came as a shock was an understatement, and right before Christmas too. Although there is never really a good time to lose your job! Panic set in. What can I do? What about Beatrice? She was used to Mummy working from home. Would we have to put her in full time childcare? How would we afford it? A trillion and one questions flooded my mind.

One day when faithfully updating my LinkedIn profile I happened to stumble across Digital Mums. Reading what they had to say was my hallelujah moment. With their advanced course I would be able to retrain as a freelance social media manager. The job description fitted my skill set perfectly. It was almost as if this course had been tailor made for me. What really swung it was the fact that during my training I would work alongside a real business. Putting the theory into practise and running their social media channels. No better way to learn really.

A phone call with one of Digital Mums’ co-founders Kathryn Tyler sealed the deal.  I applied for the course and found myself signed up to the Digital Mums March cohort.

The training is broken down into: lessons, assignments, peer group support sessions and interactive sessions with your business. All of the learning is done online and can be completed at your own pace. During the training you learn all the elements you need to become a Freelance Social Media Manager. From user personas and tone of voice to creating a campaign and developing a content strategy. It’s all there.

So since March I have been working with Anna at Babysitters of Kensington & Chelsea. I have to say working with Anna has been an absolute pleasure. From our first telephone meeting (which we have weekly as part of the advanced course) it was clear we were going to work well together. Throughout my training I have received Anna’s full support and encouragement. Running the #SummerTimeOut campaign has been a lot of fun. I have met and engaged with so many incredible people via Twitter and Facebook. It’s been an absolute joy and although I have found myself functioning on 4 hours of sleep on occasion from having a toddler and studying. I have loved every second of it.

Working with Anna has made me feel so valued and I can honestly say that I feel like one of the team.

As the course comes to an end, I can feel my Media Mama Mojo returning. I am so much more confident about launching myself in the big wide world of work as a Freelance Social Media professional. I am very excited about the future of flexible working and the opportunities it will bring to me and my family.

I am so grateful to Digital Mums for providing me with the tools to get my confidence back, but of course I couldn’t have done this without my business.  So a huge thanks to Anna and the team at Babysitters of Kensington & Chelsea for all their support and for believing in me.

If I ever need a babysitter next time I stay in West or South West London I know who’s number will be on speed dial…

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s